For car enthusiasts

Car Culture at Alphaland

A collaboration between Alphalete and The Car Culture

About This Event


Sunday, - 11am


1502 Industrial Dr, Missouri City, TX 77489


The Car Culture returns to Alphaland featuring exotics, imports, and classics showcased across Alphaland in tandem with Summer Shredding!

Summer Shredding

The Summer Shredding Community celebrates all stages of fitness, encourages positive transformations, and brings the best competitors to the stage. The organization features 3 Qualifying shows, and 1 Championship events where participants showcase their hard work,  and a supportive community that inspires everyone to achieve their best selves. Each year, we award the winners with cash prizes, and sponsorships along with partnering with some of the best brands to provide an entire weekend experience. Whether you are a seasoned competitor or a beginner, the SSC welcomes you!

fREE for everyone

All spectators are welcomed for free.

Bringing a car? First come first serve spots will be available for cars that are not signed up for VIP or that do not want to be locked in during the event.

VIP Registration

Bring your car into the gates of the show and enjoy a VIP experience and activities while your car is on display!

Register your car for the VIP lot

You Only need to register if you're planning on bringing the car into the VIP area. Owners accepted into VIP must arrive before the 7:45am cutoff time sunday morning and will be expected to stay until 10:00am.

First come first serve spots are available to those bringing cars that DO NOT want to be parked in the VIP area

You will recieve an email before show day with instructions if you're accepted


Interested in Sponsoring?

While we plan on bringing tons of car enthusiasts to the show, Alphalete will be bringing tons of fitness enthusiasts as well. Making it a prime day to get quality exposure! Click the link below to get started!